Your mission encompasses your purpose – the reason why your business exists and the difference you are out to make, closely aligned with who you are. You will learn a new framework for working within a clear mission, rather than just a business plan.  You will become focused and determined, feeling connected and motivated to a clear mission that inspires you and everyone you share it with.​​

It’s common for nutrition practitioners to become overwhelmed by how much there is to do and confused by all the different marketing strategies, often experiencing perfection paralysis.  This module is all about getting unstuck and into action.  With a progress over perfection mindset, and a ‘right here, right now’ level of confidence, you will start taking bold steps from the get-go.​

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Truly understanding our ideal clients must underpin all our marketing, so that when you speak, they listen.  Many people think they know their ideal client, but until you really understand them, it’s difficult to know how to truly connect with them. You will gain a deep understanding of your ideal clients’ needs, aspirations, and pain points; you will learn to authentically connect with them and speak their language so they will find you and choose to work with you.

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When you know how to speak your clients' language you will be taught how to turn these into compelling marketing messages that grab their attention and resonate deeply with them.  You will also identify and vocalise what sets you apart as a Nutrition Professional and become able to articulate your value in a way that gives you rock solid confidence of the difference you can make and the true value of the service you provide.  This method works across all forms of marketing from social media to networking.

Are you still working in the initial and follow up model that you learnt in college? Would you like to see clients on longer programmes so that there is enough time to address the root cause of their health issues, and be rewarded for the time you spend developing their nutrition and supplement plan? ​You will create three levels of signature nutrition programmes and learn to clearly communicate their outcomes, physical and emotional value, which is so much more than describing the practicalities of time and programme content.​​​​

You will create short complimentary sessions that go way beyond the usual ‘discovery’ call.  Your complimentary sessions must show tangible value and become unmissable opportunities for potential clients. This simple, effective process can lead to a diary full of these valuable opportunities for you to make a difference and for them to benefit from the nutrition and health expertise you provide.​​​​​

Many Nutrition Practitioners fear ‘selling themselves’ and want to avoid feeling like a pushy salesperson.​ By valuing your short complimentary sessions and learning how to invite people to prioritise their health with you rather than buy from you, you can transform the way you relate to these sessions and make selling a thing of the past. This simple switch is the secret to winning new clients with confidence, turning powerful conversations into lasting client relationships.

There are business opportunities everywhere.  We will teach you the new ‘RAS Method’ that enables you to both see and respond to these opportunities online and in person. With your new found confidence in the value of what you provide, you will be set a fun 14-day LEVEL UP challenge that takes you confidently out of your comfort zone and into ‘making a difference’ wherever you go. You will be amazed by the opportunities that come naturally from this powerful mindset shift.​

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Your email list is a must-have marketing asset – but it’s important you know how to nurture and grow an engaged list. We will show you how to quickly build trust, connection and influence, regularly providing value through high quality materials and engaging communication.  You will learn the formula for value driven content balanced perfectly with opportunities for people to engage or work with you.​​

Your website is the ‘home’ of your business where you get the opportunity to tell a story that creates a strong emotional bond between you and your ideal clients; your website must lead them on a journey from interest to desire following the ‘know, like and trust’ formula. We will show you how to create or refine your website into a first rate reflection of the power of nutrition, closely aligned to your clear mission.  For those who don’t yet have a website we will introduce you to the ‘done-for-you’ collection of pre-designed professional websites.

Whether you are building, reviewing or enhancing your website, we will show you how to optimise your site to  enhance visibility.  You will learn the key elements of an effective nutrition practice website and the essentials of content creation and SEO to drive traffic.  The result? Clients will find and engage with you through a website that will truly reflect all the work you have done throughout the Level UP programme.

The most influential and successful nutrition professionals are those who understand and embrace the skills and strengths of a successful business owner too.  We will ensure you complete the programme with unshakeable confidence in yourself and a brand new LEVEL UP mindset. You will feel excited and full of optimism and determination to make a real and lasting impact on all those whose lives you touch and have a clear road map to success. We will celebrate and acknowledge all your successes and achievements on the programme and leave you feeling inspired by your mission and set for success.